SEO is a short form of earch ngine ptimization. Search engine optimization is the process of increasing the quantity and quality of traffic to your website through organic search engine results OR Search engine optimization is a methodology of techniques used to increase the number of visitors to a website by obtaining a high ranking location in the search results page of a search engine.
Why is SEO important?
Search engines serve more number of users per day looking for answers to their questions or for solutions to their problem. SEO will help your business develop and meet the business objectives when if you have a web site, blog or online store. SEO is more important in competitive market.
Search engine optimization is important because:
1.One of the main benefits of SEO is that Low cost in comparison to Add Words and PPC. Organic listings are essentially free.
2.It gives higher brand reliability. People trust that the first listing in google is a reputable company, by doing SEO, your website becomes the brand name.
3.You can find new products by looking at keyword data and seeing what people are searching for. You will always have access to data.
4.It will help to increase the usability of website.
5.People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels.
6.Helps to increase in search engine traffic.
7.SEO will put you in competition. If two web sites are marketing the same thing, the search engine optimized web site which have more customers and make more sales.