Twenty years ago you couldn’t be in business, and be taken seriously, without having a crisp stack of your own business cards in your wallet ready to hand out.
Today, the lines are a little more blurred. Entrepreneurs whose businesses are exclusively online find themselves wondering if they need even bother having business cards anymore. Well before you print a business card or spend any of your hard earned money on advertising, you need to start marketing by building a website. A website will act as a base for all of your advertising efforts. All business details, product information and promotions should start on your website first.
Affordable Marketing:Once you have your website up and running, you regulate the marketing! You control all the content. Your website is digital brochure for your business. You are able to control and change that brochure any time you want. You don’t have to worry about reprinting if you add or delete products. You can change the all the information I real time and not have to wait for any printed products to get into your hands before passing it on to your customers.
Instant Feedback: With a website you are able to have customers or clients give you instant feedback! This is a good and bad thing sometimes, because you never know what the feedback will be. You can however set up links to help route any negative feedback directly to you so that any issues can quickly be resolved.
Boost Customer Base through Promotions: Along with the affordable marketing, You are able to post promotions directly on your website. Customers can get discount links, or be aware of promotions or sales that are happening.